How it works

  • Choose version

    There are three versions of the kit. Essential, Premium & Premium+.

  • Pay & login

    A one-off payment with instant access to your secure dashboard.

  • Quickly learn

    You’ll be guided through our four step process.

  • Awesome support

    Get access to the experts

  • Launch

    Time to engage the media and get into the press!

Get started
Get started

*For your first campaign only. All prices are quoted in Australian $. ^1x media release, 1 x fact sheet, 4 x pitch emails & a spokesperson briefing sheet

FAQ

Q: What access to help do I get?

A: If you choose Essential, you are opting to go solo, but you get access to the kit forever so you can repeat the process every time you have news to share.

If you choose Premium or Premium Plus, you will get help from us for your first campaign only. You too, however, will have access to the kit forever.

Q: If I buy the Essential kit and I need extra help, what options do I have?

A: You can either upgrade to Premium at anytime (and get the included three 1-on-1 touch points) or buy a single session, both from within your dashboard at Step 2.

 

"Within three hours, someone in our office with no prior experience was up to speed on how PR works and is now rolling out multiple stories. Highly recommend checking it out as this service is a great option for SME businesses that might not necessarily have the budget for an external PR firm."


Ben Fletcher | Generate | Managing Director

2017-07-19T15:55:28+00:00

Ben Fletcher | Generate | Managing Director

"Within three hours, someone in our office with no prior experience was up to speed on how PR works and is now rolling out multiple stories. Highly recommend checking it out as this service is a great option for SME businesses that might not necessarily have the budget for an external PR firm."

“When you launch a beer company with Bob Hawke, you have to get your PR right.  The simple step-by-step process of the I Do My Own PR Kit was the perfect platform to help us get the exposure we needed. Within 24 hrs we generated 200 + pieces across Australian national Press, TV & Radio, plus headlines around the world.”


Nathan Lennon | Hawke’s Brewing Co. | Co-founder

2017-07-19T16:03:51+00:00

Nathan Lennon | Hawke’s Brewing Co. | Co-founder

“When you launch a beer company with Bob Hawke, you have to get your PR right.  The simple step-by-step process of the I Do My Own PR Kit was the perfect platform to help us get the exposure we needed. Within 24 hrs we generated 200 + pieces across Australian national Press, TV & Radio, plus headlines around the world.”

“Jocelyne brings an honesty to the whole process, identifying very quickly the needs of our business and what will interest the media. To get one-on-one time with Jocelyne is invaluable.”


Rebecca Chia | ShopandBox | Co-founder and CMO

2017-07-19T16:19:02+00:00

Rebecca Chia | ShopandBox | Co-founder and CMO

“Jocelyne brings an honesty to the whole process, identifying very quickly the needs of our business and what will interest the media. To get one-on-one time with Jocelyne is invaluable.”

“It’s always refreshing to hear directly from a business owner. Nobody can express the passion and give you the authentic insights and information on their market as a founder can.”


Paul Colgan | Editor-in-chief | Business Insider

2017-07-19T16:20:21+00:00

Paul Colgan | Editor-in-chief | Business Insider

“It’s always refreshing to hear directly from a business owner. Nobody can express the passion and give you the authentic insights and information on their market as a founder can.”

“This PR tool was a lifesaver! Getting access to Jocelyne was amazing. It gave us the confidence of knowing we were approaching media in the right way and with the right materials and meant we got better results.”


Pete Klestov | LocalMum | Co-founder

2017-07-20T11:53:30+00:00

Pete Klestov | LocalMum | Co-founder

“This PR tool was a lifesaver! Getting access to Jocelyne was amazing. It gave us the confidence of knowing we were approaching media in the right way and with the right materials and meant we got better results.”

“Absolute game changer for any small business wanting to unleash the power of PR on a tight budget. Getting media exposure for your business should be on every founder's radar."


Nicholas Humphrey |  Author of The Penguin Small Business Guide, 
The Business Startup Guide and the Maverick Executive (Wolters Kluwer)

2017-07-20T12:02:45+00:00

Nicholas Humphrey |  Author of The Penguin Small Business Guide, 
The Business Startup Guide and the Maverick Executive (Wolters Kluwer)

“Absolute game changer for any small business wanting to unleash the power of PR on a tight budget. Getting media exposure for your business should be on every founder's radar."

PARK is a start up socially conscious brand and as such we don't have the deep pockets to commission a full time PR agency. Even though we believe in the power of PR to move the business forwards... catch22! Up steps I Do My Own PR, for an affordable price we can now access top PR knowledge and guidance. They gave us the tools to do it ourselves and we're actually enjoying being in the driving seat!


Sam Davy | PARK Social Soccer Co. | Chief Ball Oficer

2017-09-04T16:02:11+00:00

Sam Davy | PARK Social Soccer Co. | Chief Ball Oficer

PARK is a start up socially conscious brand and as such we don't have the deep pockets to commission a full time PR agency. Even though we believe in the power of PR to move the business forwards... catch22! Up steps I Do My Own PR, for an affordable price we can now access top PR knowledge and guidance. They gave us the tools to do it ourselves and we're actually enjoying being in the driving seat!